Clients
Our clients include individual Senior Executives searching for objective, external perspective; CEOs of Fortune 500 companies, and individuals from a wide range of sectors. Today’s evolving business also works inter-company, with cross-functional teams which can include competitors as well as in-house collaborators. We are experienced at devising strategies and campaigns which draw on the skills of those people, to help them produce communications campaigns which improve organisations’ reputations.
Current and recent clients include:
- ABE
- Belgacom
- BT
- Institute of Financial Services
- The Global Cybercrime Conference
- Community-based organisations
Individuals in a number of sectors including:
- Entertainment
- Law
- Leisure
- Health
Testimonials
Mathieu Vrijsen
Senior Vice-President DuPont Operations and Engineering
We asked Peter to move public opinion in Europe. He assisted us by creating an EU-wide communications strategy that met the demands of six multi-national companies through an innovative approach – creating programmes to speak with the media, politicians and the food and feed industry.
This was the first time our industry had engaged in such a programme in Europe. Peter’s help succeeded in gaining better media understanding and coverage, the creation of a network of supporters and an awareness among politicians of biotech’s role in the EU’s economic future.
Nathalie Moll
Director, Green Biotechnology Europe
Peter Wynne Davies coordinated and directed the entire European outreach programme on agricultural biotechnology (ABE) for six years. During this time he provided the management and strategic advice necessary to the global companies and over 15 EU countries involved to ensure yearly strategies were developed and their goals and budgets were met at country level and at EU level.
Peter combines exceptional corporate communication and management skills as well as human relations skills that enable him to be an asset to any organization involved in outreach to the general public as well as to policy makers and economic players.
His history of working in controversial sectors such as agricultural biotechnology makes him a trained and successful professional in presenting and defending clients’ interests with media and other stakeholders. Thanks to his 6 years with ABE, the environment for agricultural biotechnology has improved in Europe and it is no longer politically incorrect to talk about GMOs in the region.
Always available, pro-active and positive, Peter delivers to the shortest deadlines in addition to being an extremely pleasant and helpful person to work with.
Peter Hutton,
Managing Director, BrandEnergy Research
Peter is a real pro at corporate and issue communications. He honed his skills in the corporate communications departments of BT and the Post Office in the 1980s and 1990s. He and his wife and business partner, Avril Macdonald, are at their best in grasping the communications issues of complex industries and developing and implementing appropriate PR programmes, not least for the biotechnology industry in Europe.
Daniel Rahier
Director, Government & Public Affairs Europe, DuPont Agriculture and Nutrition
Peter has the ability to develop truly international programs dealing with complex issues, and to develop an integrated approach that takes into account the various stakeholders. He also has the capacity to look at issues from new and different angles, maximizing the impact of communications. His approach is entirely holistic.
Dr Bernward Garthoff,
Bayer AG
Chairman of AgriFood Council, EuropaBio
VP, Board Member and Treasurer, EuropaBio
Chairman German Association of Biotech Industries (DIB)
Peter is a true communications expert and specialist, who brought together six companies, eight PR agencies operating in 12 countries and helped us devise a strategy that produced measurable positive results.
He helped us achieve agreement on our shared objectives, strategy and delivery – taking into account country, regional and global differences, different media and EU-wide political systems and the complexities of the food production industries. His strategy helped turn complex science into everyday stories that positively engaged both the media and the political world.
He had to reconcile competing company interests, strategies and agendas into a coherent story, that had to in turn be part of a global campaign. Due to his professional attitude, he gained the support of all our member companies easily.
His corporate experience, together with his professional approach to communications assisted us greatly in our industry’s engagement with key stakeholders in Europe.
Philippe Castaing
Vice President, Corporate Affairs, Monsanto SA
Peter has a real understanding as to how the interaction of politicians, journalists and other opinion-formers can bring value to a communications campaign. He has a real ability to rapidly understand and translate corporate strategies into communications activities that attract attention and work. His corporate experience means that he can work happily with people at all levels.
Christian Verschueren
Director General, CropLife International
Communications for Peter is not just a job, but a clear philosophy as to how company needs, external environments and management tools and measures can be blended into campaigns that produce results. He not only understands briefs but has an ability to utilise existing communications philosophies and to create innovative solutions to corporate problems. He is collegiate and can bring consensus to groups of companies with disparate needs. Having worked with clients – from multinationals to individuals - on challenging and complex projects, he has the judgement and experience to create and implement activities that produce beneficial solutions.
Jan Walsh
Principal, Crescent Communications
A guru of public affairs, Peter Wynne Davies combines intellectual rigour and personal gravitas with the mental agility to deliver creative solutions to the most intractable of issues. His book, “Public Affairs Techniques for Business,” is a must-have for both aspiring and seasoned public affairs practitioners.
Peter’s extensive network of contacts, friends and colleagues extends beyond local and regional to international governments, organisations and corporations. Consequently, his experience embraces the cultural and organisational diversity that enables him to bring a larger repertoire of managerial strategies, energy and skills to his projects. Peter’s ready wit and integrity are an intrinsic part of his presence in, or attachment to, any organisation.
Personal Counsel
Senior lawyer
“Ideas were creatively excellent. The activity proposed was imaginative and much more than I had hoped for and plans were carried out with speed and efficiency. There were some early results but the best is yet to come as this is an ongoing project and I fully expect more results as I follow up the work done. I was given choices, a lot of gentle persuasion and encouragement.
Marketing director
“I was impressed with the speed of response, the agility of imagination which went into great detail and the originality of approach.”
Helene Pennel, Director, Sensorial
I find your enthusiasm and your energy to help me with my challenge extremely refreshing and contagious. You are an amazingly creative thinker and some of the ideas you came up with I would not have thought of in a million years... and you obviously know your business inside out.
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